Referral System

    Turn every ticket buyer into a promoter with unique referral links and bonus entries.

    pro+ plan

    Overview

    When a customer purchases tickets, they receive a unique referral link for that competition. If someone purchases tickets through their link, the referrer earns bonus entries — incentivising organic word-of-mouth growth at zero advertising cost.

    How It Works

    Customer buys tickets

    After completing a purchase, the customer receives a unique 6-character referral code linked to their order and competition.

    Customer shares their link

    The referral link format is: https://yoursite.giveawayz.io/competitions/comp-id?ref=ABC123

    Customers can copy the link from their order confirmation page or share directly via social media buttons.

    Friend purchases through the link

    When someone visits the competition page through a referral link and purchases tickets, the system records the referral.

    Referrer earns bonus entries

    The original customer receives bonus entries into the same competition. The number of bonus entries is configured per competition.

    Configuration

    Referral settings are configured per competition in the Tickets & Pricing step of the wizard:

    • Bonus entries per referral — How many extra entries the referrer receives (default: 1)
    • Enable/disable — Toggle referrals on or off for individual competitions

    Customer Experience

    Sharing Tools

    After purchase, customers see a sharing panel with:

    • Copy link button — Copies the referral URL to clipboard
    • Share on Facebook — Pre-filled social share
    • Share on Twitter/X — Pre-filled tweet with competition link
    • Share via WhatsApp — Direct message with link

    My Referrals

    Customers can view their referral stats on the competition page:

    • Number of people who clicked their link
    • Number of successful referral purchases
    • Total bonus entries earned

    Tracking Referrals

    As an organiser, you can see referral data in:

    • Competition analytics — Total referral purchases and revenue attributed to referrals
    • Order details — Each order shows whether it came from a referral and which customer referred it

    Best Practices

    1. Set meaningful bonus entries — 1-2 bonus entries per referral keeps it fair while incentivising sharing
    2. Mention referrals in your marketing — Let customers know they can earn extra entries by sharing
    3. Combine with discount codes — Give referrers a discount code to share alongside their link for even higher conversion
    4. Track referral revenue — Use analytics to measure how much revenue referrals drive compared to paid channels
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